Begun in 1973, San Miguel de Allende's Pamplonada (named after Pamplona, Spain, where the running of the bulls originated), it is also known as the Sanmiguelada, and is usually the held the third Saturday of September, on the weekend falling between the celebration of Mexico's Independence Day, El Grito, (September 16th) and the festival for the city's patron saint, San Miguel el Arcángel (September 29th). The annual event attracts more than 20,000 participants from all over Mexico and the world.
Many of San Miguel's restaurants and bars lucky enough to have a vantage point charge admission to see the event in their more comfortable surroundings. Mexican national television also broadcasts the event live.
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